Tuesday Nov 21, 2023

77. Save Time By Repurposing Blog Content for Social Media

Do you want to maximize your reach and attract more clients on social media? Are you looking for a solution to effectively repurpose your blog content and achieve the desired outcome? Brittnie shares her expertise on repurposing blog content for social media, so that photographers balancing motherhood and a business can improve their social media consistency and successfully attract clients. Discover the key strategies and techniques to transform your blog content into engaging social media posts, and unlock the potential to connect with your target audience on a whole new level.

Highlights In This Episode:

  • Improve your social media consistency to attract more clients and grow your photography business.

  • Find balance between being a mother and running a successful photography business.

  • Learn how to repurpose your blog content to create engaging social media posts and save time.

  • Gain credibility and attract new clients by sharing client testimonials on your social media platforms.

  • Leverage your blog content to increase your visibility and reach on social media.

The key moments in this episode are:
00:00:06 - Introduction

00:00:35 - Challenges of Running a Photography Business with Children

00:01:45 - Consistency in Social Media Posting

00:03:56 - Different Goals for Posts and Stories

00:08:46 - Making Instagram Posts a Selling Point

00:14:04 - Importance of the Client Experience

00:15:20 - Making Blogging Easy

00:15:53 - Repurposing Blog Content

00:19:06 - Using Older Photos for Social Media

00:21:18 - Client Testimonials and Building Purpose


Balancing motherhood with a successful photography business is a significant challenge that many women face. This juggling act requires a careful allocation of time and resources between personal responsibilities and professional aspirations. With the demanding nature of both roles, it becomes necessary to strike a balance, and maintain it, in order to ensure both personal happiness and career success.


Ensuring consistency on social media platforms is crucial for any business, especially in the visually engaging field of photography. Regular posting helps increase visibility and grow the follower base, while also setting the stage for higher engagement. This increased interaction not only helps in customer acquisition, but also in customer retention, providing significant growth opportunities for the business.


Repurposing blog content for social media is an effective, time-saving strategy that enhances online visibility. By converting long-format blog posts into bite-sized, digestible social media content, photographers can engage with their audience in a whole new way. This allows for the optimal usage of resources, leading to better reach and recognition, ultimately driving more clients to the business.

Connect with Brittnie:

Website: https://brittnierenee.com/photographers
Instagram: https://www.instagram.com/brittnierenee_co/
Etsy T-Shirt Shop: https://www.etsy.com/shop/FinnAndMaeShirtCo
Capture The Chaos Planner: https://brittnierenee.com/planner-collection
Use code: PODCAST15 for 15% off your planner order
Leave a Voice Message:https://www.speakpipe.com/capturethechaospodcast

You deserve to have a passionate advocate and a creative thinker by your side to help you build your dream business. If you're ready to take the guesswork out of building a profitable business that fits your life - without hustling every ounce of your free time - it's time to invest in a coach. Learn more about 1:1 coaching.

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