Capture The Chaos: Time Management Solutions for Busy Moms & Business Owners

62. Mastering SEO for Photographers: Boosting Website Visibility and Attracting Ideal Clients

Join Brittnie in a live coaching episode with Amy as we discuss the importance of blogging and optimizing her website for search engines. As she dives into creating blog posts tailored to her target audience, focusing on beach and branding sessions, she realizes the potential of repurposing snippets for social media.
Highlights in this episode:
Understand the significance of blogging to enhance your online presence as a photographer.
Learn to create blog content for your photoshoots to attract potential clientele.
Discover the power of using well-researched keywords and addressing client insecurities through blog posts in order to strengthen your SEO strategy and put client apprehensions at ease.
Uncover techniques to repurpose blog content for social media platforms, boosting your website traffic and engaging a wider audience.
Recognize how establishing a solid reputation in a specialized niche of photography can hook new clients.
Significance of Blogging for Photographers
Regularly posting on a blog is a smart strategy for photographers who want to improve their online presence. Google favors websites that consistently update with fresh content, and offering at least one blog post a month can enhance a site's visibility. This frequent activity tells search engines that your site is active, positively impacting your search ranking.
Crafting Tailored Blog Content
Creating tailor-made blog posts can effectively attract a photographer's target audience. For instance, a beach session specialist can write blogs that address potential client concerns like what to wear or how to deal with sand. Such posts not only highlight the photographer's expertise but also help to ease potential customer anxieties.
Boosting Online Visibility and Engagement
Photographers can boost their online visibility and engage more efficiently with their audience by repurposing content across different platforms. A great example is taking snippets from blog posts and pairing them with relevant images to share on social media. This method not only drives traffic to the photographer's website but also ensures consistent messaging across platforms.
Amy is a seasoned photographer who has established herself in family photography. Amy takes pride in her ability to make clients feel at ease during their session, producing natural, heartfelt images. She discovered her love for photography as a child, snapping photos alongside her father, and has turned her passion into a successful career. Those who have had the pleasure of working with Amy particularly value her relaxed approach and infectious positivity.
 
If you're feeling frustrated and overwhelmed by the lack of website traffic and business leads then you are not alone! Many photographers are struggling to see the desired results because their SEO on Pinterest is not effectively optimized. Instead, they may be experiencing low engagement, minimal visibility, and missed opportunities for potential clients to discover their work.
Highlights in this episode:
Uncover secrets to using location-based keywords for elevated search rankings.
Learn to effectively leverage Tailwind for optimal pin scheduling.
Gain understanding of Pinterest analytics to tweak and enhance performance.
Enjoy professional insights for addressing business challenges and providing continuous guidance. 
Maximizing Pinterest's SEO optimization
Pinterest isn't just a social media platform – it's a search engine like Google. By fully utilizing your Pinterest account and capitalizing on SEO optimization, you can increase visibility and capture a larger audience for your photography business. This involves making strategic alterations such as using local area descriptors in your profile and optimizing your Pinterest boards with relevant, searchable names.
Using location-based keywords for search rankings
Given the importance of local business for photographers, incorporating location-based keywords is a great strategy to improve search rankings. This involves implementing specific local names or terms in your Pinterest profile, boards, and image descriptions. These additions can significantly increase your searchability and reach, potentially drawing in clients looking for photography services in their local area.
Leveraging Tailwind for pin scheduling
Tailwind is a valuable tool for digital marketers, particularly for Pinterest strategizing. It aids in scheduling your pins and optimizing them for search with relevant keywords. Regular use of Tailwind can simplify your pinning routine, maximize efficiency, and lead to boosted website traffic and potentially, increased business prospects. Utilizing the ghost writing feature to automatically generate relevant keywords is especially beneficial for an optimized Pinterest presence.
 
Connect with Brittnie:
Website: https://brittnierenee.com/photographersInstagram: https://www.instagram.com/brittnierenee_co/Etsy T-Shirt Shop: https://www.etsy.com/shop/FinnAndMaeShirtCoCapture The Chaos Planner: https://brittnierenee.com/planner-collectionUse code: PODCAST15 for 15% off your planner orderLeave a Voice Message:https://www.speakpipe.com/capturethechaospodcast
You deserve to have a passionate advocate and a creative thinker by your side to help you build your dream business. If you're ready to take the guesswork out of building a profitable business that fits your life - without hustling every ounce of your free time - it's time to invest in a coach. Learn more about 1:1 coaching.

61. Level up your photography business: Personalizing Client Experiences with Kelsey Buelow

Discover the art of enhancing client experiences and building deeper connections as a photographer. Learn how personalized gift-giving can leave a lasting impression and keep your clients coming back year after year.
Highlights in this episode:
Learn to create the ultimate client experience, tailoring a sought-after experience for your photography clients.
Get the expert rundown on strategic gifting, personalizing your marketing efforts.
Find the perfect onboarding and offboarding gift ideas that reflect your appreciation, inspiring client loyalty.
Implement the gift of personalization in cultivating solid connections and lasting client relationships.
Kelsey is the heart and soul behind Wonderfully Made Gifting Company. She marries her love for artistry and business savviness to create memorable and personalised gifting experiences for various clients, primarily women-owned, service-based businesses. Despite running a one-woman-show, Kelsey's client-centric approach and attention to detail yield a product that reflects her clients' personality and business ethos. Her ability to source distinctive products and construct tailor-made gift boxes have marked her as a provider of exceptional service within her industry.
Connect with Kelsey:
Website: https://wonderfullymadegiftco.com/Instagram: https://www.instagram.com/wonderfullymadegiftco/
 
Connect with Brittnie:
Website: https://brittnierenee.com/photographersInstagram: https://www.instagram.com/brittnierenee_co/Etsy T-Shirt Shop: https://www.etsy.com/shop/FinnAndMaeShirtCoCapture The Chaos Planner: https://brittnierenee.com/planner-collectionUse code: PODCAST15 for 15% off your planner orderLeave a Voice Message:https://www.speakpipe.com/capturethechaospodcast
Learn exactly what you need to be doing in order to run your photography business in 15 hours a week or less. Get the PDF.
You deserve to have a passionate advocate and a creative thinker by your side to help you build your dream business. If you're ready to take the guesswork out of building a profitable business that fits your life - without hustling every ounce of your free time - it's time to invest in a coach. Learn more about 1:1 coaching.
 

60. Transitioning to IPS: Transform Your Photography Business and Enhance Client Experiences with Destiny Tillery

Our guest this week, Destiny Tillery, is a dynamic photographer and business coach, in an eye-opening episode where Destiny strives to capture the chaos of motherhood while mastering the art of in-person sales for photographers, navigating the delicate balance between client meetings and the demands of young children, and revealing the secrets to building deep and meaningful relationships with clients through her game-changing strategies.
Highlights in this episode:
Making the transition towards in-person sales for photographers.
Discover the hidden benefits of IPS in terms of customer relationships and service quality.
Break down the elements of pricing and value in all-inclusive photo deals.
Analyze the issue of undercharging and the importance of understanding your worth.
Understand the secret to juggling between motherhood and time allocation for IPS meetings.
Destiny Tillery is a multifaceted powerhouse from Mississippi who seamlessly balances her roles as a mom, award-winning newborn photographer, business coach, and podcast host. Through her platform, the IPS Made Easy Photography podcast, Destiny provides photographers with tools and insights to foster their business growth via in-person sales, marketing strategies, and cultivating a positive money mindset. She believes in driving profitability through excellent service, and she advocates for IPS as a catalyst for comprehensive client service.
Connect with Destiny:
Website: https://destinytillery.com/Instagram: https://www.instagram.com/destinytilleryphotography/Podcast: IPS Made Easy
 
Connect with Brittnie:
Website: https://brittnierenee.com/photographersInstagram: https://www.instagram.com/brittnierenee_co/Etsy T-Shirt Shop: https://www.etsy.com/shop/FinnAndMaeShirtCoCapture The Chaos Planner: https://brittnierenee.com/planner-collectionUse code: PODCAST15 for 15% off your planner orderLeave a Voice Message:https://www.speakpipe.com/capturethechaospodcast
Learn exactly what you need to be doing in order to run your photography business in 15 hours a week or less. Get the PDF.
You deserve to have a passionate advocate and a creative thinker by your side to help you build your dream business. If you're ready to take the guesswork out of building a profitable business that fits your life - without hustling every ounce of your free time - it's time to invest in a coach. Learn more about 1:1 coaching.
 

59. Creating a community around your photography business to increase bookings

True connection with your photography clients goes beyond the click of a button. It was through relationships that my business reached new heights. The power of genuine connections transformed my business, igniting a wildfire of referrals and growth. But how did I do it? Stay tuned to uncover the secrets of creating a photography community that will forever change your bookings.
Highlights in this episode:
The importance of building a community and its unmistakable relevance in your photography businesses.
How to create mind-blowing client experiences that bring regular sessions and word-of-mouth referrals.
Techniques to actively engage potential clients through interactive events and playdates.
Building sincere relationships with industry vendors that secure constant referrals.
Discover the power of incorporating small acts of kindness to show appreciation for clients, and its ripple effects.
Connect with Brittnie:
Website: https://brittnierenee.com/photographersInstagram: https://www.instagram.com/brittnierenee_photo/Etsy T-Shirt Shop: https://www.etsy.com/shop/FinnAndMaeShirtCoCapture The Chaos Planner: https://brittnierenee.com/planner-collectionUse code: PODCAST15 for 15% off your planner orderLeave a Voice Message:https://www.speakpipe.com/capturethechaospodcast
Learn exactly what you need to be doing in order to run your photography business in 15 hours a week or less. Get the PDF.
You deserve to have a passionate advocate and a creative thinker by your side to help you build your dream business. If you're ready to take the guesswork out of building a profitable business that fits your life - without hustling every ounce of your free time - it's time to invest in a coach. Learn more about 1:1 coaching.
 

58. Transform Your Photography Business with Productivity Tips

In this episode of the Capture the Chaos podcast, I share my personal journey of feeling overwhelmed as a parent and business owner, and how I found a turning point to regain control and improve productivity. But just as things started to fall into place, a shocking twist throws everything into chaos once again. Will I be able to overcome this unexpected hurdle and find the balance I so desperately seek? Join me on this rollercoaster ride of parenthood and entrepreneurship.
Highlights of this episode:
Discover how to harmonize between parenthood and entrepreneurship.
Uncover essential strategies to overpowering the daunting feelings of being a parent and a business proprietor.
Learn the importance and practical steps of establishing a productivity-boosting routine.
Gain vital tips to amplify your productivity and manage your time effectively.
Realize the significance of self-nurturing for your personal growth and to build a business that caters for your family's needs.
Connect with Brittnie:
Website: https://brittnierenee.com/photographersInstagram: https://www.instagram.com/brittnierenee_co/Etsy T-Shirt Shop: https://www.etsy.com/shop/FinnAndMaeShirtCoCapture The Chaos Planner: https://brittnierenee.com/planner-collectionUse code: PODCAST15 for 15% off your planner orderLeave a Voice Message:https://www.speakpipe.com/capturethechaospodcast
Learn exactly what you need to be doing in order to run your photography business in 15 hours a week or less. Get the PDF.
You deserve to have a passionate advocate and a creative thinker by your side to help you build your dream business. If you're ready to take the guesswork out of building a profitable business that fits your life - without hustling every ounce of your free time - it's time to invest in a coach. Learn more about 1:1 coaching.
 

57. Uncovering Your Why: The Key to Authentic Photography Business Success

Have you heard these myths? Myth #1: Great photography skills alone will bring success. Myth #2: Networking and marketing don't matter in photography. Myth #3: Clients only care about the final product. The truth is, knowing your why in photography is the key to building a successful business through genuine client connections. But how do you uncover your why? It's not just about your technical skills or the beauty of your work. It's about understanding your personal values, beliefs, and motivations that drive your passion for photography. Discovering your why will help you create a unique brand, attract the right clients, and ultimately build a fulfilling and profitable photography business.
Highlights of this episode:
Discover the significance of realizing your purpose behind pursuing photography.
Uncover the secret to building a stronger connection with your clients.
Learn why emotional connections often prevail over mere facts in photographic art.
Dive into both aspects of your motive: capturing moments for others and your personal satisfaction.
Set out on a journey to find deeper, authentic answers through the Six Degrees of Why.
Connect with Brittnie:
Website: https://brittnierenee.com/photographersInstagram: https://www.instagram.com/brittnierenee_photo/Etsy T-Shirt Shop: https://www.etsy.com/shop/FinnAndMaeShirtCoCapture The Chaos Planner: https://brittnierenee.com/planner-collectionUse code: PODCAST15 for 15% off your planner orderLeave a Voice Message:https://www.speakpipe.com/capturethechaospodcast
Learn exactly what you need to be doing in order to run your photography business in 15 hours a week or less. Get the PDF.
You deserve to have a passionate advocate and a creative thinker by your side to help you build your dream business. If you're ready to take the guesswork out of building a profitable business that fits your life - without hustling every ounce of your free time - it's time to invest in a coach. Learn more about 1:1 coaching.
 

56. From Skeptic to Success: Carolyn’s Brand Building Experience

Brittnie Renee talks with coaching client Carolyn about how coaching helped her find her voice as a photographer. Carolyn shares how she struggled to differentiate herself from other photographers and how Brittnie helped her find her niche in business. Carolyn discovered how to set clear goals and create intentional content that resonates with her ideal clients. Brittnie helped Carolyn develop a content strategy that allowed her to produce more purposeful social media posts and blog articles. By creating an authentic connection with her clients through her "why," Carolyn was able to stand out in a crowded market. Overall, the conversation highlights the importance of committing to the process of coaching to see real results in your business.
Highlights in this episode:
Discover the impact coaching has on business growth.
Define your niche and maintain a consistent approach to build a thriving photography business.
Forge an authentic brand based on your values and client preferences.
Explore the core reason behind your photography passion to connect better with clients.
Design engaging online content that resonates with and attracts your ideal clients.
Carolyn is a passionate photographer who began her journey five years ago. She has explored various aspects of photography, recently focusing on turning her passion into a thriving business. Her willingness to embrace growth and learn from her experiences has made her an inspiring figure among aspiring photographers.
Connect With CarolynInstagram: https://www.instagram.com/stonewheel_photography/Website: https://www.stonewheelphotography.com/
Connect with Brittnie:
Website: https://brittnierenee.com/photographersInstagram: https://www.instagram.com/brittnierenee_photo/Etsy T-Shirt Shop: https://www.etsy.com/shop/FinnAndMaeShirtCoCapture The Chaos Planner: https://brittnierenee.com/planner-collectionUse code: PODCAST15 for 15% off your planner orderLeave a Voice Message:https://www.speakpipe.com/capturethechaospodcast
 
Learn exactly what you need to be doing in order to run your photography business in 15 hours a week or less. Get the PDF.
You deserve to have a passionate advocate and a creative thinker by your side to help you build your dream business. If you're ready to take the guesswork out of building a profitable business that fits your life - without hustling every ounce of your free time - it's time to invest in a coach. Learn more about 1:1 coaching.

55. Unlocking the Power of Storytelling for Your Photography Business with Alex Street

Are you tired of feeling like your business message falls flat and fails to connect with your audience? Have you been told to 'clarify your message' without any real guidance on how to do so? It's time to ditch the ineffective tactics and discover the power of personal storytelling, authentic connection, and meaningful mentorship for your photography business growth. Join us on this episode and unlock the key to creating a clear and compelling message that truly impacts your audience.
Highlights in this episode:
Discover the significance of personal storytelling for clear and compelling messaging in your photography business.
Master the art of capturing personality and chaos in memorable photography sessions.
Connect deeply with clients by embracing personal stories in your business.
Unleash the power of perseverance and insightful photography mentorship for achieving success.
Prioritize self-care as a cornerstone for a healthy lifestyle and effective stress management.
Alex Street is a storytelling and speaking coach who's passionate about helping entrepreneurs find clarity in their message and impact. With over 20 years of experience in acting, youth pastoring, and public speaking, Alex has honed his skills in the art of storytelling and its power to create authentic connections. He has coached TEDx speakers, bestselling authors, and seven-figure business owners, guiding them to communicate their "why" through their signature stories. A master's degree holder in theological studies, Alex is also a dedicated husband and father of three Gen Z kids in Toronto, Ontario.
 
Connect with Alex:
alexstreet.cainstagram.com/streetsaysalexstreet.ca/30sNo Boring Stories podcast
 
Connect with Brittnie:
Website: https://brittnierenee.com/photographersInstagram: https://www.instagram.com/brittnierenee_photo/
Etsy T-Shirt Shop: https://www.etsy.com/shop/FinnAndMaeShirtCoPlanner Launch: https://view.flodesk.com/pages/64d97b286c7994e1535b22d1
Learn exactly what you need to be doing in order to run your photography business in 15 hours a week or less. Get the PDF.
You deserve to have a passionate advocate and a creative thinker by your side to help you build your dream business. If you're ready to take the guesswork out of building a profitable business that fits your life - without hustling every ounce of your free time - it's time to invest in a coach. Learn more about 1:1 coaching.
 

54. Mastering Routines & Redefining Success as a Photographer Mom with Amanda Mendehlson

Do you find yourself struggling to balance your photography career with being a parent? Are you tired of feeling like you're constantly juggling responsibilities? Does it feel like you're working twice as hard and not seeing the results you want? In this episode, we'll share proven methods that help you achieve balance and success in both areas of your life. Say goodbye to the overwhelm and hello to a fulfilling photography career and motherhood experience.
Photographer and mother of five, Amanda Mendehlson, shares her secrets to balancing multiple businesses, homeschooling, and life with automation, outsourcing and grace. Amanda Mendehlson, a gifted brand photographer who transitioned from wedding photography to concentrate solely on brand photos. With more than six years of experience, Amanda is well-versed in the world of marketing and branding, and she's eager to share her knowledge with fellow photographers. As a homeschooling mom and entrepreneur with a blended family of five children, Amanda has mastered the art of creating routines and overcoming mom guilt.
Highlights in this episode:
The art of juggling multiple businesses while staying on top of homeschooling responsibilities.
Save time and enhance your photography business by adopting efficient batching and outsourcing tactics.
Overcome the hurdles of motherhood and entrepreneurship through effective communication strategies.
Design practical rhythms to tackle mom duties and increase productivity in your photography business.
Learn exactly what you need to be doing in order to run your photography business in 15 hours a week or less. Get the PDF.
Join us at the Newborn Academy!
Connect with Amanda:
Website: https://arccreativecompany.com/Instagram: https://www.instagram.com/arccreative_co/
Connect with Brittnie:
Website: https://brittnierenee.com/photographersInstagram: https://www.instagram.com/brittnierenee_photo/
 

53. Live Coaching: Efficiently Managing Clients & Appointments

Are you a small business owner struggling to manage clients and appointments? Have you heard these myths about the importance of organization and CRM for your business? Myth #1: I don't need a CRM, I can keep track of everything in my head. Myth #2: Organizing my client data takes too much time and effort. Myth #3: CRM software is too expensive for my small business. Don't believe these myths! We discuss the truth about why organization and CRM are crucial for your business success.
Highlights in this episode:
Uncover the crucial role of organization and CRM in managing clients and appointments.
Establish an organized calendar for maintaining work-life balance like a pro.
Harness the power of effective time management skills to manage your workload and time.
Explore essential downloadable resources and coaching for business management, branding, and marketing.
My live coaching guest is Laura Brase
Laura Brase, a talented portrait photographer based in northeast Iowa, specializes in capturing the magic of children and families. With nearly 20 years in the industry, she's overcome challenges and learned valuable lessons along the way. In this live coaching episode we dive into the importance of organization and CRM for managing clients and appointments, offering practical advice to make your business run smoothly.
Key takeaways
Set up a DBA or LLC for your photography business.
Open a business banking account to keep your finances separate.
Consider saving all earnings from sessions for at least six months to build a financial cushion for your business.
Use a CRM (Client Relationship Management) system to keep track of clients, bookings, and payments.
Set up a booking calendar with a retainer fee and contract attached.
Send a thank you for booking email with a session reminder and invoice a few days before their session.
Create a final session reminder with the invoice attached.
Get a website and a Google business account for better online visibility.
Start an Instagram page to showcase your work and connect with potential clients.
Use a spreadsheet or tool like QuickBooks to keep track of income and expenses.
Write down a list to keep track of editing progress and delivery of sessions.
Learn exactly what you need to be doing in order to run your photography business in 15 hours a week or less. Get the PDF.
You deserve to have a passionate advocate and a creative thinker by your side to help you build your dream business. If you're ready to take the guesswork out of building a profitable business that fits your life - without hustling every ounce of your free time - it's time to invest in a coach. Learn more about 1:1 coaching.
Connect with Brittnie:
Website: brittnierenee.com/photographersInstagram: https://www.instagram.com/brittnierenee_photo/